Laying Strong Foundations With a Desire to Learn: Easyray

Italian web and app development agency, Easyray has been in operations since the last 19 years. Since their inception, the organisation has delivered a multitude of projects for both government and private companies. “Easyray was born from the desire to help customers to highlight their company and their creativity, often providing them with the starting point through targeted programming with web development and mobile applications, management and long-lasting assistance,” says Antonio Raimondo, the founder and CEO of Easyray.

“We do not stop at the development of the Web application: we start by analyzing the needs and workflow of the company of our customers in order to create the software that best suits their characteristics and problems.”

Starting off as a group of freelancers specialising in ASP, PHP, JAVASCRIPT, C and C++, the key focus of their work has been on usability and user experience. In 2006, Easyray joined a group of highly trained ICT professionals at University of Pisa in the creation of a digital platform, UniPOS for the storage of examination results. “We created the UniPOS system (to store digitally the university exam results), which became the official system of some of the main Italian Universities and that has allowed us to make ourselves known throughout the national territory,” Raimondo adds.
Since their inception, learning and growth have laid strong foundations for consistent growth. “We are very oriented to the study and research of technological innovations, so over the years we have faced increasingly innovative technologies that have allowed us to expand our fields of research and development. This was also possible due to the fact that our team comes from constantly evolving specialized universities.”

Raimondo believes that this is what sets them apart from their competition. “Certainly the factors that most distinguish us are the desire to learn, the desire to grow, the desire to achieve results that seem impossible, the desire to bring innovation and the desire to amaze the world. Once these 5 factors are taken on, there are no limits to the results that can be obtained!”

In fact, Easyray has taken a big step towards keeping themselves updated and put a strong foot forward. “Our customers are diversified and our product portfolio includes all the trends, from those of recent years to those present, with an excellent projection to those of the future. For this we have selected highly motivated professional people who trained and specialized in the best Italian universities such as Sant’Anna and Normale University. Therefore we are always up to date in the field of computer science and we have a huge amount of experience and we aim to excel in every project.”

From video chat platforms to e-commerce marketplaces spread across food delivery, laundry and medical pharmacies, their project portfolio is diverse and wholesome. But they do not intend to stop there. “We apply the technological trends that will dominate the coming years, such as artificial intelligence, augmented reality and big data analysis, taking advantage of the best technologies available and suitable for specific situations. We apply the technological trends that will dominate the coming years, such as artificial intelligence, augmented reality and big data analysis, taking advantage of the best technologies available and suitable for specific situations.”

When asked about the culture and the hierarchy at Easyray, Raimondo says, “What I have always taught employees is not to give up on the first difficulties and not to take anything for granted. Technology, especially advanced technology, always has a surprise around the corner and a thousand pitfalls. Everything is resolved with cold blood, creativity and cunning, all components of competence.”

He adds, “It is essential to listen to employees, their needs and concerns. Knowing how to listen, understand and propose solutions are the pillars of a team’s success. Ours is above all a collaboration and, like any collaboration, sometimes it also leads to some divergences, divergences that almost always lead to optimal results.”

When asked about the most profound memory in their journey, Raimondo recollects, “Definitely the memory of where we started. We really started in a small room, just for fun, with many dreams but always with the strong belief that we could do it. Day after day, knowledge and enthusiasm have grown and receiving these awards today makes those initial moments even more tender and courageous.”

However, while COVID is often seen as a massive hoop for most businesses, Raimondo says that the situation has a silver lining that if given a chance, could revolutionize how we approach technology. “Technology will be increasingly important in supporting all work activities, even those that until now have not required technology and innovation.“

Talking about their way forward, he says, “Our main goal is to help our customers make their dreams come true. We feel their products also ours and not only because we develop them but above all because a collaborative synergy is created between us and our customers. We are carrying out several projects almost ready to be introduced on the market, many aimed at the automation of companies and usersupport, especially in services. We don’t say names but we hope that they will soon be of help to many people around the world.”

About Easyray

Easyray, is a Company made up of highly motivated professional people. At Easyray, we are always up to date in the field of computer science. We have a huge amount of experience and we aim to excel in every project.

Our approach to work is proactive; we don’t waste time. We focus on your goals and provide you with a strong and talented team. We take pride in all our projects to achieve the best result! Easyray customers are based worldwide with projects in Dubai, London, New Zealand.

We are a company that out shines our competitors when it comes to working with those based outside Italy. Employing English speaking IT technicians bridging the gap between home and away has never been so easy.

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