Since the inception, the company has nurtured a strong relationship and collaboration between team members of each different BUs within the organization. This has happened as the team shares common values and purpose with each other. Fundoo constantly emphasizes empathizing with each other by understanding the journey that each member has gone through until the point, how that journey contributes to building what the company is, and what the company wants to achieve next. Constant empathizing helps in creating and sustaining organizational values.
Fundoo has managed to truly create a trusting and safe environment that can best serve its people and support them in achieving their personal purpose. The company is also fortunate to receive support from a board of advisors whose combined experiences run across different areas, which is deemed essential to the business. From seasoned entrepreneurs whose products have served billions of users worldwide in the media & publishing and travel industry, to pioneering leaders in the field of psychology and business management, they have been a great source of inspiration and support for the company.
After the crisis of 2020, to foresee what is coming next has turned into a blurry vision. Evolution and transformation are a constant affair, which will keep dominating—with or without the pandemic. For instance, since the introduction of the internet we have highly relied on its services but what if they come to an end? What can we do next? The ‘what next?’ question has been the biggest motivator for Long and his team.
With the years of experience in the industry, it is obvious that advanced technology such as AR/VR is going to play a bigger part in the next decade. Fundoo is looking forward to leveraging these advanced technologies to further enhance mobilization and full sensory experience. The team is currently working on a comprehensive experience platform, and investing in AR/VR technologies for research and development of AR/VR core tech, and applicable products in Vietnam. Furthermore, Long also highlighted that technology is a mere helping hand to enhance virtual experiences, but the emotional journeys made of experiences are what helps in shaping the future.
He concludes, “What would it be, the new world you are living in? The next quest of progress, we believe is to look back to yourself and the emotional journey made of experiences, which will help to shape our future. We once again enjoy what is localized and personalized for ourselves with a much higher clarification after years of globalization. The question now, is not how often do you go travel to another country or will you be able to book a hotel room at a place you never been to, but have you enjoyed, the experiences right around you?”